A community-powered alternative to pay-to-play

PUTTING THE CHILD
BACK AT THE CENTER
OF YOUTH SPORTS.

Change how youth sports are funded. Protect what youth sports are for.

GENERAL OVERVIEW
02 / A child-first standard

SPORT SHOULD
DEVELOP
THE WHOLE CHILD.

Confidence. Character. Health. Friendships. Resilience. Joy.

CHILD DEVELOPMENT FIRST.
THE MODEL MUST SERVE THE CHILD.

OUR APPROACH: Bring public resources, community expertise and private philanthropy together for more children.

03 / The price of participation

AMERICA IS SPENDING
MORE THAN $40 BILLION
ON KIDS' SPORTS.

Every year, U.S. parents collectively spend billions on teams, training, travel and everything around the game.

$40B+ESTIMATED ANNUAL PARENT SPENDING
$1,491AVERAGE ANNUAL SPENDING FOR ONE PARTICIPATING CHILD, ACROSS SPORTS

$1,016 primary sport + $475 additional sports (2024 survey).

04 / The inflation of play

FAMILY SPORTS COSTS
ROSE 46% IN FIVE YEARS.

+46%AVERAGE INCREASE IN PRIMARY-SPORT SPENDING, 2019-2024

Approximately twice the U.S. inflation rate over the same period.

Team fees, non-local travel, camps and private instruction are among the reported cost pressures.

+105%BASKETBALL
+69%SOCCER
+68%BASEBALL
05 / Access is unequal

WHEN ACCESS FOLLOWS
HOUSEHOLD INCOME,
CHILDREN LOSE.

20.2 ptsGAP IN REGULAR SPORTS PARTICIPATION BETWEEN LOWER- AND HIGHER-INCOME HOMES IN 2024
2012 INCOME GAP
13.6 pts
2024 INCOME GAP
20.2 pts

Children in homes earning $100K+ were also twice as likely to play travel sports as those in homes under $50K.

06 / Ask the kids

FUN AND FRIENDSHIP
COME FIRST.

What current players ages 10–17 selected as their favorite things about sports.

HOW TO READ THIS: Children could choose up to three answers. Selected responses are shown, so the percentages do not total 100%.

WHAT THIS MEANS FOR MBYSFBUILD PROGRAMS CHILDREN WANT TO COME BACK TO.

Quality coaching, opportunities to develop and connections with friends—with the child's experience at the center.

07 / The environment around the child

THIS IS NOT JUST
ABOUT THE PRICE.
IT IS ABOUT THE EXPERIENCE.

23%OF CURRENT PLAYERS CITED BAD COACHING AS SOMETHING THEY DISLIKED
29%OF FORMER PLAYERS CITED FEELING "NOT GOOD ENOUGH" AMONG THEIR LEAST FAVORITE ASPECTS

THE CHILD'S BODY MATTERS TOO.

The American Academy of Pediatrics warns about overuse, burnout and overscheduling. Its guidance includes rest days, free play and time away from a specific sport.

DEVELOPMENT > EARLY PRESSURE
08 / A problem now in the national spotlight

EVEN CONGRESS IS ASKING
WHO THE SYSTEM SERVES.

In June 2026, a U.S. House subcommittee held a hearing examining private equity's role in the commercialization of American youth sports.

01 / ADD-ON COSTS

MORE THAN REGISTRATION.

Concerns included mandatory fees beyond team enrollment.

02 / TRAVEL REQUIREMENTS

"STAY-TO-PLAY" RULES.

Some operators were described as requiring families to book affiliated lodging.

03 / CONSOLIDATION

MORE SERVICES, MORE FEES.

Witnesses described vertically linked leagues, events, camps and media.

THE ALTERNATIVE IS NOT ANTI-BUSINESS. IT IS PRO-CHILD.
09 / The Miami Beach signal

BEHIND THE NATIONAL NUMBERS
ARE REAL CHILDREN.

Cost is only one part of what children and families can lose when sport isn't organized around their needs.

Miami Beach youth soccer group from MBYSF's supplied story deck

ETHAN

QUALITY SHOULDN'T COST A CHILDHOOD.

An hour each way to soccer. Home after 9:30 p.m., with homework still ahead. Less time for rest, friendships and family.

Coach and young player photograph from MBYSF's supplied story deck

LUCA

A MISTAKE SHOULD BE A LESSON.

After a goal, he was yelled at and blamed for the loss. What adults say can shape whether a child feels safe to learn.

Young girl with soccer ball from MBYSF's supplied story deck

ELLIE

THE FIRST EXPERIENCE SHOULD INVITE A GIRL BACK.

One overwhelming early co-ed experience turned her away from soccer. The environment matters as much as the opportunity.

A CHILD-FIRST MODEL MUST PROTECT TIME, DIGNITY AND BELONGING.
10 / The missing middle

BETWEEN RECREATION
AND HIGH-COST CLUB SPORT,
WE NEED ANOTHER CHOICE.

01 / ACCESSRECREATIONFree or lower cost
Local entry points
02 / COMMUNITY-POWEREDQUALITY LOCAL SPORTQualified coaching
Consistent development
Accessible pathways
A STRONGER MIDDLE
03 / SPECIALIZATIONCLUB / TRAVELAdvanced competition
Often higher family costs
A choice, not a requirement
DON'T LOWER QUALITY. CHANGE HOW THE QUALITY IS FUNDED.
11 / THE COMMUNITY-POWERED MODEL

A SYSTEM BUILT AROUND
THE CHILD. NOT CASH FLOW.

Keep qualified coaches and strong local programs. Share the costs across those who benefit from a healthier community.

CITY + PUBLIC SECTORSpace + coordination, as approved
FAMILIESAffordable participation
PHILANTHROPYFund quality + access
COACHES + PROVIDERSExpertise + development
MBYSFPROGRAMMING + PARTNERS
SPORTS + BUSINESSResources + opportunity

DESIGNED FOR
LONG-TERM SUSTAINABILITY

MBYSF brings together community partners, philanthropic support, existing facilities and qualified coaches to help make quality youth sports more accessible and affordable.

By strengthening local programs and diversifying support, we aim to create opportunities that can continue beyond a single event, season or funding commitment.

12 / PUBLIC–PRIVATE COLLABORATION

BUILT FOR OUR COMMUNITY.
STRENGTHENED THROUGH
CITY COLLABORATION.

MBYSF connects community organizations, qualified coaches, families, private supporters and the City of Miami Beach to create more opportunities for local children.

01 / PUBLIC PARTNER CITY OF MIAMI BEACH

Public spaces and coordination for approved community activities.

02 / COMMUNITY CONNECTOR MBYSF

Brings coaches, local programs, families and partners together.

03 / FUNDING PARTNERS PHILANTHROPY

Helps fund quality coaching, affordability and wider access.

PUBLIC–PRIVATE COLLABORATION IN ACTION 2026 YOUTH SPORTS & WELLNESS FESTIVAL · CITY OF MIAMI BEACH PARTNER
READ THE CITY ANNOUNCEMENT ↗

The City’s documented partnership relates to the 2026 Festival. Future facilities and program arrangements are subject to City approval and any required agreements.

13 / FROM ONE EVENT TO LASTING OPPORTUNITY

THE FESTIVAL WAS THE START.NOT THE FINISH.

JUST ONE MONTH INTO
OUR NEW PROGRAMS.

What began as a community event is becoming year-round opportunity.

5New year-round sports programs helped launch, including two girls-only pathways
206Program trial participations recorded
75Registrations generated from those trials
$11,800In free trials and scholarships provided
AND WE'RE BUILDING
BEYOND PARTICIPATION:
1 + 1One Coach Launch initiative started, with a second in progress
1One student intern transitioned into a paid internship
10 hrsRecurring volunteer hours established each week

FROM FIRST EXPERIENCES
TO LASTING PARTICIPATION

Our goal extends beyond introducing children to sports. By helping establish accessible, recurring local programs, MBYSF creates opportunities for children to continue playing, developing skills and building connections over time.

THIS IS JUST THE BEGINNING.

In only one month, we've helped turn initial interest into ongoing opportunities. The next chapter is about helping more children discover sports, stay engaged and keep playing.

14 / What changes when a child comes first

WE DON'T JUST COUNT SIGN-UPS.
WE BUILD BETTER EXPERIENCES.

01 / ENTER

ACCESS + DISCOVERY

Low-barrier introductions, community play and financial assistance.

02 / STAY

BELONGING + COACHING

Positive adults, girls' pathways and quality programs close to home.

03 / ADVANCE

DEVELOPMENT + CHOICE

Skills, healthy competition and progression at the child's pace.

04 / LEAD

VOICE + LEADERSHIP

Mentorship, meaningful responsibility and paths into paid roles.

15 / Be part of the movement

WE CAN CHANGE
HOW YOUTH SPORTS
WORK.

Build on the 2026 City-partnered Festival and help bring more high-quality, accessible youth sports into the community.

QUALITY FOR THE CHILD.SHARED SUPPORT FOR THE COMMUNITY.

ONE COMMUNITY CAN SHOW WHAT IS POSSIBLE.

16 / WHY PARTNERSHIP MATTERS

STRONGER YOUTH SPORTS START WITH CHILDREN.

17 / TURN SUPPORT INTO OPPORTUNITY

FUND THE CHANGE YOU WANT TO CREATE.

01 / PARTNERSHIP PRIORITY
02 / PARTNERSHIP PRIORITY
03 / PARTNERSHIP PRIORITY
HOW WE WOULD MEASURE PROGRESS

18 / GENERAL OVERVIEW

MORE THAN A SPONSOR.
A PARTNER FOR CHANGE.

Choose how your values, resources and expertise can help put children back at the center of youth sports.

PARTNERSHIP OPPORTUNITIES
01 / PURPOSE

SHARED MISSION

Build a better way to support children through sport.

02 / COMMUNITY

LOCAL CONNECTION

Be part of a meaningful community effort.

03 / VALUE

RECOGNITION

Recognition and engagement options shaped around your goals.

04 / RESULTS

ACCOUNTABILITY

See what your support makes possible for children.

BE PART OF A BETTER MODEL.Benefits are tailored and subject to agreement. No private family data, child-targeted marketing, or donor control of program decisions.
19 / ONE MOVEMENT · EIGHT FUNDING OPPORTUNITIES

CHOOSE YOUR IMPACT.
HELP MORE KIDS PLAY.

One mission, eight funding opportunities to strengthen child-first youth sports. Choose a program to explore its full budget, local story, measurable outcomes and reporting.

Research / 01 / The cost of play

THE ECONOMICS OF
PAY-TO-PLAY.

Aspen Institute Project Play, national parent survey (2024; published March 2025).

$1,016PRIMARY SPORT PER CHILD

Average among surveyed families with a child who regularly plays sports.

+$475ADDITIONAL SPORTS

Reported costs beyond the same child's primary sport.

$40B+ESTIMATED ANNUAL PARENT SPENDING

U.S. estimate derived from parent survey and related research.

Participation costs grew 46% between 2019 and 2024. In popular sports, average reported increases were basketball 105%, soccer 69%, baseball 68%. This is an average trend, not every family's personal bill.

Research / 02 / The access gap

A CHILD'S INCOME BRACKET
SHOULD NOT DECIDE ACCESS.

20.2POINT PARTICIPATION GAP

2024 SFIA regular-sports gap: household income below $25K versus $100K+.

2×TRAVEL-SPORTS LIKELIHOOD

Children in $100K+ homes compared with under-$50K homes, Aspen survey.

47%PUBLIC FACILITY PREFERENCE

Of never-players surveyed in 2025, 47% preferred a public sports facility if they started.

The 2026 youth survey separately found only 8% of never-players expressed interest in travel sports. Public spaces and local entry points therefore matter to an audience commercial pathways may not reach.

Research / 03 / Children tell us what matters

WHO IS THE GAME
ACTUALLY FOR?

48%FUN AS A FAVORITE

Among current youth athletes: 47% also selected playing with friends.

23%DISLIKED BAD COACHING

Top reported complaint among currently playing children.

12%FAVORITE: COLLEGE PATHWAY

College scholarship or roster spot was much less frequently cited.

AAP's 2024 clinical report warns that excessive repetitive activity, poor recovery and high-pressure environments can contribute to injury, overtraining and burnout. It recommends rest, diversification and a healthy, enjoyable experience.

Research / 04 / The national response

A MOVEMENT TOWARD
CHILD-FIRST SPORT.

2026U.S. HOUSE HEARING

"Field of Fees" examined private equity and the commercialization of youth sports.

8CHILDREN'S SPORTS RIGHTS

Aspen's rights framework covers safe environments, qualified leaders, developmentally appropriate play and joy.

1POSITIVE COMMUNITY RESPONSE

Qualified providers + public spaces + philanthropy + families, aligned around child development.

Congressional testimony described some operators' fee-stacking and stay-to-play practices while also acknowledging that responsible private investment can improve access and facilities. MBYSF's answer is constructive partnership and shared investment, not an anti-business campaign.

MIAMI BEACH YOUTH SPORTS FOUNDATION
THE CHILD-FIRST MOVEMENT / DONOR DECK